booking may & june projects now →
Based in Athens, GA & working with small businesses worldwide

Branding, websites, and local SEO for weight-inclusive private practices

Stop apologizing for your website and turn it into your 24/7 referral machine, without diet culture or bro marketing.

ChatGPT can't build this. (Trust me, it's tried.)
|| vickery ||

Hi weight-inclusive clinician

Ready for a website that actually reflects your values & business?

Most websites are either sterile and clinical, built on diet culture vibes you'd never say out loud, or so DIY they're quietly costing you bookings.

And every week you leave it up is another week of inquiries from people you can't help, while your actual people can't find you.

If you're cringing every time someone asks for your URL, copy-pasting the same "that's not really my specialty" response to misaligned inquiries, or quietly dreading the referral who actually checks your site then...
... you're in the right place
A person sits on the floor in dark pants, a light purple top, and white sneakers, browsing websites for private practices on their smartphone.
website workshop for dietitians

Want to know a secret about websites that actually work?

They're not built on vibes or AI throwing something together.

They're built on strategy.

Before we touch a single font or color, we figure out who your ideal client is, what they need to see to trust you, and how your site can walk them through that, start to finish.
 
That's why our projects don't just look good.

They stop the Tuesday afternoon spiral of responding to misaligned inquiries.


And they keep working while you're in session, so you're not doing marketing at 9pm because you ran out of daylight.

Brand strategy → custom website → ongoing support → local SEO.

In that order, for a reason.

Every project starts with strategy

Because a beautiful website built on a fuzzy message is just a pretty problem. We'll get clear on who you're talking to, what they need to hear, and then build something that actually does the work.
signature offer

BRAND & WEBSITE
PACKAGES

Choose from 3 different brand and website packages - all the way from a Website in a Week template to a full brand & marketing strategy with a custom 10 page WordPress website.
website mockups (1)
local lift (1)
GET FOUND LOCALLY

90-DAY LOCAL SEO INTENSIVE

Google Business Profile optimization, local directory setup, review strategy, monthly tracking. For practitioners with a solid brand foundation who need local visibility.
ONGOING SUPPORT

WEBSITE CARE PLANS

CheckView form monitoring, monthly Q&A sessions, Clinician Crew community chat access, SMTP setup.
 
For when you need support after launch so you aren't spending all night dealing with your website.
membership sites

Built for the in-between

Small enough to know your name, expert enough to know your niche.

The generalist freelancer or AI

  • Googling "intuitive eating" after your kickoff call
  • Ghosts you mid-project
  • Builds your site for everyone, which means it works for no one

Declet Designs

  • Knows your world inside and out
  • Responsive, relationship-driven
  • SEO + branding built for your clients

just right

The big agency

  • New contact every time you email
  • You're a ticket number
  • Built for everyone = built for no one
eat swim win katie dietitian website

Working with her felt like having both a business coach AND a website designer.

Within just weeks, I’m already seeing more email subscribers, more engagement, and more time spent on pages. I finally feel like my brand has a home that reflects the impact I want to make.
Katie Schimmelpfenning, RD
Eat Swim Win
|| vickery ||
anti-diet dietitian. recovering people pleaser, lotr nerd, web strategist

Hi, I'm Courtney

I'm the dietitian who fell into the tech rabbit hole and just... stayed there
I spent years watching brilliant practitioners, people doing genuinely important work, struggle with websites that actively worked against them.

Eventually I got frustrated enough to become the solution.

I understand your business model because I lived it.

Both as a patient AND as a practitioner.

That means when we sit down to build your site, I'm not Googling "what is intuitive eating." I already know why your messaging has to be precise. I already know why the wrong inquiry wastes your whole Tuesday. And I build websites that account for all of that.
  • I know your people
  • I speak fluent weight-inclusive and I have a built-in diet culture bs detector
  • My neurodivergent brain finds the tech stuff fun (which is honestly concerning but works in your favor)

Featured Projects

Powered by equal parts coffee and the satisfaction of watching clients sigh with relief when they see their new site.

10

discovery calls in one week post-launch
- Megan

5

new clients within a week of going live
- Shay

#1

on Google for her target keywords
- Amanda

21%

organic traffic increase in 90 days
- Eva

#3

from #18 in local search in just four weeks
- Gabrielle
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Don't forget your freebie

Want more local clients to find your your private practice on Google?

Start with this quick-win checklist to improve your local SEO!
Freebie | Download | Local SEO Checklist
local seo checklist for dietitians

Ready for a website that actually fills your schedule with the right people?

Book a free intro call. We'll figure out why your current site isn't converting, what it would take to fix it, and whether working together makes sense. You'll leave with clarity either way.
info
Declet Designs is a brand and web design studio for weight-inclusive private practices and organizations. Founded by Courtney Vickery, MS, RD, LD, a dietitian turned designer, we provide strategic branding, websites, and local SEO.

Located in Athens, GA, and serving businesses nationally.

Declet Designs is a welcoming space built on the belief that every body deserves dignified, affirming care. We're committed to weight inclusivity, LGBTQIA+ inclusion, neurodivergent-affirming practices, and anti-racism. If those values don't align with yours, we're probably not the right fit, and that's okay.

690 N Hwy 29 Ste 115, #123 Athens, GA 30601

COPYRIGHT 2026 DECLET DESIGNS LLC