Featured Work

I love helping weight inclusive private practices bring their goals and mission to life through websites and branding.

Stephanie Dorfman Nutrition

Website | Branding

Stephanie is an anti-diet, Intuitive Eating dietitian who loves helping her clients find freedom with food.

She knew it was time to invest in updating her branding and website in order to take her private practice to the next level.

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Big Picture Nutrition

Website | Branding

Samantha is an anti-diet and weight inclusive dietitian who works with eating disorders and more.

She had a website, but wanted to move to self-hosted WordPress. We also put together branding that represents her values of hope, compassion, direct communication, empathy, professionalism, integrity, and inclusion

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Eat with Permission

Website | Branding

Natalie is an Intuitive Eating and Ellyn Satter trained dietitian who focuses on helping adults and families create a plan for their nutrition goals this is realistic.

She was ready to really clarify her goals with her brand and website design!

Intentful Nutrition

Website

Brooke is a weight inclusive dietitian who loves helping runners learn how to fuel their bodies without restriction. 

She had DIY’ed her website on Wix and wanted to finally have a website that she could feel proud of!

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Thrive Nutrition Cincinnati

Website | Brand Update

Jennifer is a dietitian who loves to help young athletes and their families learn how to best fuel their bodies. She just started her private practice and is so excited to finally have her branding clarified (She brought logo and it is based on a drawing from her son!) and to have a website ready for clients. 

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Click on the clients below to learn more about how we spruced up their designs and processes to match their branding and goals.

Branding board for nutritionist fitness trainer Declet Designs

Sarah petty

branding

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VICKERY WELLNESS

WEBSITE DESIGN | SYSTEMS ASSESSMENT | BRANDING | EMAIL

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LEXY PENNEY NUTRITION & WELLNESS

WEBSITE IMPROVEMENTS | EMAIL DESIGN/SETUP

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LAUREN HARRELL DESIGNS

Systems assessment | EMAIL DESIGN & SETUP

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Beth was ready for a fresh start with the branding for her nutrition private practice

(I never miss a good pun opportunity)

Beth’s goal was to have something that really vibed with her vision, and then she wanted to be able to use that to work on brand consistency as she continues to grow her practice & increase her visibility.

During the discovery process, Beth said she wanted a brand that was an inviting and safe space. A place where people who are struggling inside feel heard, connected & seen.

We were able to accomplish that as you can see on her brand board.

She said that her new brand is exactly what she envisioned!

Lexy upped her email design game, improved her home page AND got a faster site

Updated Homepage design + Improved Website Speed

Lexy liked her home page, but wanted to add some more design elements to make it feel ‘complete.’ We were able to do that in a way that not only spoke more to her brand, but also stayed true to her values as an inclusive provider!

For speed, we took her website speed from 43 to over 80! AND in less than 24 hours!

That’s some serious speed 😉

Declet Designs WordPress Maintenance Plans for weight inclusive businesses dietitians
Branding board for nutritionist fitness trainer Declet Designs

Sarah wanted to show her strength through updated and consistent branding

Sarah is on a mission to “empower people to honor their bodies as they eat and move in a way that feels safe, accessible, and energizing.” And to help with this mission, we put together an amazing logo suite that features her main brand and her two signature programs. So, now when her dream clients visit her social media and website, they will be able to recognize exactly where they are AND Sarah’s values of Inclusivity, Accessibility, and Personal responsibility will be apparent through her brand voice and personality!

Branding board for nutritionist fitness trainer Declet Designs

Lauren improved her emails and contact form

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Declet Designs Website design system assessment email design athens ga atlanta ga

Lauren improved her emails and contact form

Lauren wanted to help updating her welcome emails and streamlining her inquiry process.

Here’s what we did:

1) Updated the design and copy of her welcome email to new subscribers so that it sounded more like *HER* and her brand.

2) Updated the subscribe form AND pop up on her site so now everyone can sign up for her awesome newsletters automatically!

3) Updated her contact form to include:
– Referral sources so she can track where people are learning about her services
– Recaptcha validation (the little checkbox) so she doesn’t get bombarded with spam messages from bots (that’s the worst!)

4) Created an automated email response when someone submits an inquiry form so that they know *exactly* when to expect her response and confirm that she got their message (without her having to lift a finger!)

5) Created a newsletter template in MailChimp for her to use in future monthly emails that her clients are going to *love* seeing and reading!

The one that started it all

I have always enjoyed design and technology. I even remember making a website as an online portfolio and resume in grad school (this wasn’t typical for dietetics students!).

From always making marketing and educational materials for various jobs to now helping others with their website design, I have learned a lot along the way!

For my own nutrition private practice, I have:

1) Created (and re-created) my own website

2) Ranked on the first page for the keyword ‘nutritionist’ in my local area (in under 18 months)

3) Integrated email marketing systems with my website

4) Integrated my EMR (Practice Better) into my workflow and systems

5) Created several free opt-ins for clients to choose from

AND MORE!

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Like what you see?

Let’s get your website, emails and lead magnets updated too!

Your clients are going to be *AMAZED*